A simple association trick to use when introducing yourself

Assume that when people think of you, they will store your name, a mental picture of you, a few words they associate with you and a few stories about your behavior. From this they will make all the decisions they have to make about you.

Name association is a good start for promoting yourself because you can do it in a self-deprecating way. Decide what you want people to remember when they think of you. Then say things about yourself that create those images.

You can say,

“I’m just an old war-horse. I’ve been around here forever.”

or

“Back in 1967, when I started managing in this division …”

or

“I can look at this issue from several different perspectives. I started out in engineering, then went through marketing, and now I’m in product development. I can tell you, they look at the world differently in all those places.”

All of these are ways of linking your name to experience.

Dinosaur Brains: Dealing with All Those Impossible People at Work

On Explanations

All too often explanations are disguised forms of fighting back or running away.

… Explanations mostly are a way of saying “I’m right. I’m a good person.” You need to make an effort to save the other person’s face. Being right is a way of winning. Structuring the situation so that you win turns the other person into the loser.

What should you do? Let the other person know you hear.

Restating does two things. It clarifies the problem so you both understand and agree on its nature. It also lets the other person know that you think what he or she is saying is worth listening to. It’s a compliment that saves face.

Dinosaur Brains: Dealing with All Those Impossible People at Work

What happens when decisions go wrong?

Does this excerpt from Dinosaur Brains: Dealing with All Those Impossible People at Work seem familiar?

When a decision goes awry, we tend to focus on the people who made it, rather than on the decision itself. Our assumption, which is really unwarranted, is that good people make good decisions, and vise versa.

Good decisions don’t always have a good outcome, just as bad decisions don’t always have bad outcomes. For example, if you are sitting at a blackjack table and happen receive an 18 on the first two cards, should you hit when the dealer asks as a courtesy? Let’s suppose you take that hit and the next card is a 3. You made a horrible decision but you lucked out. Worse, you might never know that you made a poor decision.

In Winning Decisions: Getting It Right the First Time, Russo and Schoemaker explain this concept with the following matrix:

In talking about this matrix, Paul DeDodesta, the Harvard stats wiz featured in Moneyball, writes:

We all want to be in the upper left box – deserved success resulting from a good process. … The box in the upper right, however, is the tough reality we all face in industries that are dominated by uncertainty. A good process can lead to a bad outcome in the real world. In fact, it happens all the time.

… As tough as a good process/bad outcome combination is, nothing compares to the bottom left: bad process/good outcome. This is the wolf in sheep’s clothing that allows for one-time success but almost always cripples any chance of sustained success.

This is where it gets interesting. If you can’t recognize when you’ve had ‘dumb luck,’ you’ll never be in a position to correct the way you’re making decisions. Eventually your luck runs out.

James March calls this the False Record Effect and it has implications on how organizations should promote people:

A group of managers of identical (moderate) ability will show considerably variation in their performance records in the short run. Some will be found at one end of the distribution and will be viewed as outstanding; others will be at the other end and will be viewed as ineffective. The longer a manager stays in a job, the less the probable difference between the observed record of performance and actual ability. Time on the job increased the expected sample of observations, reduced expected sampling error, and thus reduced the change that the manager (or moderate ability) will either be promoted or exit.

Luckily we can improve our ability to make better decisions:

Maybe executives in responsible positions should be required to keep logs, as sea captains do. After each decision, a manager would list his or her reasons for having made it and record how it turned out.

… Usually the only information we have about how and why decisions were made is in the self-serving memoirs of great managers, which leave us feeling that some people just have it and other don’t. But what is “it?” We have very little vocabulary for talking about internal thought processes. Decisions feel as if they jump fully grown from one’s head.

Daniel Kahneman advocates for recording your decisions as well.

An inability to distinguish good decisions from bad ones leads to a number of negative effects in organizations. One of which is that it discourages people from taking risks and encourages a cover-your-ass mentality.

How To Make Bad Decisions

I enjoyed reading Dinosaur Brains: Dealing with All Those Impossible People at Work.

Near the end of the book the author illuminates how too many decisions get made:

1)Take an idea from some authority figure, maybe your boss, or an author; 2) Tell everyone this idea is the basis for all the change your going to make; 3) Do things the way you’ve always done them; 4) If something changes, take credit for it. If something bad happens, point out that this just goes to show that the old way of doing things was better.

Another approach, let’s call it the rational approach, might look something like: 1) understand the problem, or set a goal; 2) establish criteria (how will you know the problem is solved or you’ve reached your goal); 3) brainstorm alternatives; 4) measure alternatives versus criteria and try a few of them; 5) evaluate; 6) choose the best solution. This approach probably won’t get you promoted, but it increases the probability of making better decisions.

Which approach does your company use to make decisions?

Dinosaur Brains is worth the read if you’re into learning about psychology and corporate culture.

RelatedPosts:
Improve your decision making process
An Introduction to Decision Making
Looking behind Bad Decisions
Are we good at making choices?
Why are easy decisions so hard?
Good decisions. Bad Outcomes