We spend more on Mom than Dad. 30% More.
According to data from the National Retail Federation, the average person will shell out $117.14 for Father’s Day this year that’s up from last year, about 30% less than the $152.50 consumers planned to spend on Mother’s Day. But the difference is growing smaller. In 2008, even though consumers spent less overall on both holidays, Moms were getting 47% more spent on them than Dads.
It makes perfect sense that kids (and Dads for that matter) should be more appreciative of mothers. For one thing, pregnancy and childbirth deserve at least some premium. But beyond that Moms are often the ones who do more heavy lifting in child care.