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Where Does Creativity Come From?
We don't know where creativity comes from but we are learning.
If you're looking to learn more about creativity, Lehrer's talk at google is a great place to start.
There are two defining features to moments of insight. The first defining features is that the answer arrives when we least expect it. … The second defining feature is that as soon as it arrives, as soon as we write those words down, we know this is the answer we've been searching for.