A shovel is just a shovel. You shovel things with it. You can break up weeds and dirt. (You can also whack someone with it.) I’m not sure I’ve seen a shovel used for much else.
Modern technological tools aren’t really like that.
What is an iPhone, functionally? Sure, it’s a got the phone thing down, but it’s also a GPS, a note-taker, an emailer, a text messager, a newspaper, a video-game device, a taxi-calling service, a flashlight, a web browser, a library, a book…you get the point. It does a lot.
This all seems pretty wonderful. To perform those functions 20 years ago, you needed a map and a sense of direction, a notepad, a personal computer, a cell phone, an actual newspaper, a Playstation, a phone and the willingness to talk to a person, an actual flashlight, an actual library, an actual book…you get the point. Basically, as Mark Andressen puts it, the world is being eaten by software. One simple (looking) device and a host of software can perform the functions served by a bunch of big clunky tools of the past.
So far, we’ve been convinced that usage of the New Tools is mostly “upside,” that our embrace of them should be wholehearted. Much of this is for good reason. Do you remember how awful using a map was? Yuck.
The problem is that our New Tools are winning the battle of attention. We’ve gotten to the point where the tools use us as much as we use them. This new reality means we need to re-examine our relationship with our New Tools.
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